AI system
The Positioning Engine
Your Brand and Content System
Built to run on Claude
Your AI writes generic content because it does not know your business. The Positioning Engine is a 12 question briefing that fixes that in one sitting.
Walk away with your voice, your customer, your topics and 30 posts ready to go. Stop winging it. Start sounding like you.
Your AI writes generic content because it does not know your business. The Positioning Engine is a 12 question briefing that fixes that in one sitting.
Walk away with your voice, your customer, your topics and 30 posts ready to go. Stop winging it. Start sounding like you.
K Social, Business & Marketing.
One master prompt
Engineered to push back on generic answers
12 honest questions
Answer offline first with the fillable workbook
30 posts, ready to go
Hooked, categorised and yours to draft
Yours forever
Run it again whenever your business shifts
One system, two depths
Start where you are
K Social, Business & Marketing.
The Positioning Engine
You are here. The core system at $97: 12 questions, four deliverables, and a 30 post content bank.
K Social, Business & Marketing.
Foundations to Finish
The complete build at $397: 25 questions, seven deliverables, and your public copy written to fit every platform. See Foundations to Finish →
Course Lessons
What's included?
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The Master Prompt, ready to copy and paste into Claude
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The 12 Question Discovery Workbook (fillable PDF)
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Two complete worked examples: a brow studio and an electrician
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Your four outputs: Brand Voice Guide, Ideal Client Snapshot, Content Pillars, 30 Post Content Bank
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12 months of free updates
Why your AI sounds like everyone else
You would not ask a brand new employee to write your Instagram on day one with no briefing. That is what most owners ask AI to do every single day, and it is why the words come back flat. The Positioning Engine is the briefing. It asks 12 honest questions about your business, pushes back when your answers are vague, and only then writes your content. Prime it once and it remembers who you are every time you open it.
What you walk away with
One sitting and you walk away with four things you will use for years: a one page guide to how your business talks, a clear picture of exactly who you sell to, the three to five topics your content always comes back to, and 30 posts with the hooks already written. That is a month of content planning done in an afternoon, without paying an agency to learn your business first.
Meet the founder.
Elise.
Elise is a business strategist and creative director who helps service businesses diagnose what's actually blocking growth — then build the strategy, systems and structure to fix it.
Her work starts behind the business: finding the friction, naming the real bottleneck and solving the right problem before time, money and energy are spent on the wrong one. The Positioning Engine is that work turned into a product: the same questions she asks paying clients, built into a system you run yourself.
Answer honestly, let it push back, and walk away sounding like you.
Elise -
K Social, Business & Marketing.
Her work starts behind the business: finding the friction, naming the real bottleneck and solving the right problem before time, money and energy are spent on the wrong one. The Positioning Engine is that work turned into a product: the same questions she asks paying clients, built into a system you run yourself.
Answer honestly, let it push back, and walk away sounding like you.
Elise -
K Social, Business & Marketing.
Patrick Jones - Course author
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